We are bringing you this panel live as it happens. We apologize for any spelling mistakes that might occur but will go back later and edit it. We do this because we want to make sure you are getting the information as it happens.

Keep updating your browser periodically over the next hour to see the latest updates.

- They are launching their direct-to-consumer website Mattycollector.com. They have been working on it for awhile and are doing it because you asked for it.

- Matty is the original toy guru. A man with a interesting history. He started out as the Mattel spokeschild, worked all over the company (j/k). (Editors note. He kinda looks like The King's lost brother from Burger King).

- The countdown site is online now. Look for Matty's Meusem coming to the site.

- Movies Masters 6" Batpod will be released at Target.

- Comming in 2009 will be Batman Brave and The Bold figure.

- JLU will be available to non-Target stores outside the US in Spring 09.

- JLU Secret Identies are coming stating with Bruce Wayne, Batman Beyond and Warhawk

- 2009 we will likely see JLU Plastic Man and Firestorm. Of course this is only if support for the line continues.

- DC Infinite Heroes will see over 40 figures in 08 and be based on The Crisis storylines.

- Look for Aniti Monitor points on the back of the DCUI packaging and fans will want to keep them for SDCC 2009.

- Mattel SDCC exclusives will go on sale on their collector site on Monday.

- Wave 3 of DCUC will be available in about a week and a half. Wave 4 will be out in the Fall.

- Wave 2 will be rerelased after wave 3. They switched vendors for better quality and that delayed wave 2 some.

- Maskless Batman Beyond and Cyber Arm Cyborg will be released as KB exclusives.

- Ambush Bug (Sorry Killer Moth not Ambush) is coming for DCUC.

- More TRU 2-Packs are coming. Cyborg Superman and Mongul. Hal Jordan And Abin Sur

- Waves of DCUC in 2009 will move up to 7 figures per wave.

- There will be exclusive DCUC 2-packs coming to Mattycollector as well.

- Panel images uploading.

- Vehicles and playsets likely to be released for the Infinite Heroes line.

- Mattel has the rights to do do DC DVD animaited movie figures and we can expect something from Gotham Nights.

- Movie Masters line could see figures from earlier Superman movies.

- Stands are coming for DCUC and JLU.

- 10 figures per case with the new 9 figure DCUC waves and looking to do special etailer waves in 09.


- The Panel ends. Check back latter today for more images from the Mattel booth of many of these newly announced products.