Update: Balzan suggests these figures may be more in style with Mattel's Batman: The Brave & The Bold figures which had thicker builds to them than the JLU line. Those figures also had big holes on the arms to attach accessories which these do not. So we'll let you all decide which style these are better to be categorized in. Either way though they have limited articulation and done in an animated type style.
Looks like Mattel isn't quit done with their Justice League animated style line of figures. They surprise us with the release of this new Target exclusive "New 52" Justice League 7-pack. The pack contains 5" JLU style figures of Batman, Superman, Aquaman, Wonder Woman, Green Lantern, Flash and Cyborg in their New 52 costumes. The set retails for $49.99. You can order online online or find it at physical stores now.
We have also gotten some reports of people finding some of these figures on single cards and that there is a Batman with cycle and Superman with cycle set as well.