Shown below are images from Kaijubattle.blogspot.ca for Bandai's new 2014 movie Godzilla Atomic Roar Godzilla figure. Pigzilla apparently ordered the figure somewhere online and got it early. The figures aren't supposed to be released until later this month. The SRP for it is $34.99.
This large scale figure brings the re-imagined Godzilla to life as he blasts his powerful “atomic breath” and lets out his iconic roar! Figure measures approximately 10” tall, and features authentic sounds and “atomic breath” action.
You can also check out this video of the toy in action: