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2013 Toy Fair - Lego (Lone Ranger, LOTR, Chima & More)

2013 New York Toy Fair: Jay Cochran - 2013.02.14
We've updated our Lego GALLERY with more images from the New York Toy Fair Lego showroom. Shown are images of the following:


LEGO Legends of CHIMA is a new original property that combines the fun of building with role play, social competitive play and digital and video game play. Builders compete via heroic animal characters, such as a lion, gorilla or crocodile, to obtain the power of CHI. The collection includes new Speedorz™ challenges, featuring a flywheel vehicle, ripcord launcher and buildable obstacles and stunts, in sets such as the CHI Waterfall ($14.99) and Ice Tower ($14.99) for action-packed competitive play. There are also classic building sets like Cragger's Command Ship ($69.99) and The Lion CHI Temple ($119.99), six Buildable Action Figures ($14.99 each) and a new LEGO Legends of CHIMA board game ($19.99) which together create the entire fantasy play world of CHIMA. Digital games and an original television series will launch later in the year.

LEGO Galaxy Squad, a new space fantasy theme, allows builders 8 and up to role play as the hero team saves the galaxy from a swarm of alien insects. Each of the 10 models in the collection ($11.99-99.99) offers a split feature function, turning every large model into two separate vehicles with ease. The 25th anniversary of LEGO Castle is marked by five new sets, including Gold Getaway ($19.99) and King's Castle ($99.99), to build a classic kingdom of knights in shining armor, dragons and treasure for builders ages 5 and up.

Launching in April, five LEGO The Lone Ranger building sets inspired by the scenes and characters from the Walt Disney Pictures film premiering this July feature the masked hero, his horse, Silver, and companion, Tonto, in sets such as Stagecoach Escape ($29.99) and Constitution Train Chase ($99.99), for hours of building and role play fun.

Two epic themes first introduced to the LEGO world last year continue with a new collection of building sets based on The Lord of the Rings and The Hobbit characters and scenes. Four kits ($12.99-$99.99) based on The Lord of the Rings trilogy will launch in June. Details of building sets tied to The Hobbit: The DESOLATION OF SMAUG will be revealed later this year.

The LEGO HERO FACTORY is where heroes are designed, equipped and built to accomplish any mission that beams in from across the universe. Children can build articulated action figures ($9.99-$34.99) that coincide with an online game and a free mobile app that, in 2013, tell the story of a devious Brain Attack.

Also shown are some new sets for their Creator and Friends lines.

There wasn't really anything new shown for LEGO's TMNT sets, however we were told that they have a multi-year deal for this license, and with a movie coming out in 2014 my guess is we will see something new closer to the movies launch.

Check out all the images below.

Images




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