We are bringing you live coverage of the Hasbro product presentation from the 2014 New York Toy Fair. Be sure to refresh your browser often over the course of the next hour as we will be making updates as they become available.
Starting off with My Little Pony. Showed a preview for a movie.
Now Transformers. Jerry Javoin presents. Hasbro loves Transformers.
They want reach people of all ages with Transformers. 2014 will see 73 collector figures released. Transformers Legends and Universe.
Movie Generations Deluxe Wave 1 new High Octane Bumblebee, Crosshairs, Dinobot Slug. All Dinobots turn into robots and Dinobot Scorn.
Wave 2 has Drift, Dinobot Strafe with 2 heads, and Dinobot Slash.
Voyager - Optimus Prime Evasion Mode Prime and Dinobot Grimlock. Wave 2 has Autobot Hound with 7 separate weapons and Galavatron who is a semi.
Leader Scale has Optimus Prime, and Grimlock.
More reveals for the movie line coming over the course of the year.
30th Anniversary IDW Generations Wave 3 Legends Gears with Autobot Eclipse and Acid Storm with Venin.
Wave 4 Deluxe has Nightbeat, Jhiaxus, and Windblade (Fan Choice).
Voyager Wave 3 - Roadbuster and Predacon Sky Byte.
Legends 2, Deluxe 2 and Voyager 1 have yet to be revealed.
A new scale introduced for Classics Generation is being revealed, Jetfire with vac metalized parts.
More things to be revealed later like exclusives.
Transformers Toys For Boys.
That want to keep the transformations simple for the kids. They are separating the toys for fans and for the kids this year instead of trying to cater to both in one line.
Introducing transformers that transform with the flip of a wrist. It almost works like a butterfly knife.
They have all different sizes for one-step changers line including a large Grimlock.
On a Star Wars note I can see what looks like a new X-Wing Fighter behind the podium , probably for Rebels.
World Premier trailer for new Activision Transformers Rise of the Dark Spark video game. Prime speaks, every force there is an equal and an opposite, ever hero has a villain. For every victory there is defeat. One Goal, protect Earth. animation looks similar to previous Activision games.