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EA Confirms Development Of G.I.Joe Video Game Inspired By The Movie

GI Joe: Jay Cochran - 2009.02.11
Electronic Arts Inc. today announced that development is underway to bring Hasbro’s legendary G.I. JOE® brand to all major console and handheld gaming platforms in summer 2009 to coincide with the theatrical release of the G.I. JOE: THE RISE OF COBRA live-action movie from Paramount Pictures and Spyglass Entertainment, in association with Hasbro, which opens in theaters 7th August 2009. EA will unveil a “first look” of the G.I. JOE® video game at Hasbro’s Showroom at Toy Fair on 15th -17th February, 2009 in New York City.

“As Hasbro and Paramount Pictures reignite the G.I. JOE® property this year with an all-new toy line and film, EA is excited to play a major role in bringing this icon of pop culture history to a new generation of enthusiasts through interactive gaming,” said Chip Lange, General Manager and Vice President of EA Hasbro. “G.I. JOE® offers exceptionally rich storylines and a cast of characters that lends itself incredibly well to creating an over-the-top action adventure video game that will thrill gamers as well as G.I. JOE® fans.”

For fans of all ages, 2009 is gearing up to become another watershed milestone in the timeless franchise by introducing even more new ways to engage, immerse and play within the G.I. JOE® universe. The G.I. JOE® video game will feature an exclusive storyline that picks up where the live-action movie leaves off, allowing players to re-create and re-live the greatest moments from the film, cartoon series and action figure toy line. The game will feature 12 G.I. JOE® characters, each with unique abilities and weapons. Adding to the adrenaline rush will be an intense single-screen co-op mode allowing two players to easily unite as a team in a classic struggle between good and evil as they work together to defeat the powers of the COBRA organization. The G.I. JOE® video game is under development for Xbox 360® videogame and entertainment system, PLAYSTATION®3 computer entertainment system, Wii™, PlayStation®2, PSP® (PlayStation®Portable), Nintendo DS™, and mobile devices.

“G.I. JOE® has been an icon of action for 45 years,” said Mark Blecher, General Manager of Digital Gaming and Media at Hasbro. “EA has tapped the legacy of the G.I. JOE vs. COBRA saga to create an amazing interactive experience inspired by the movie, comic books, animated series and iconography that we hope will resonate with millions of fans.”

For more than four decades, G.I. JOE® has been one of the premiere brands in the history of boys' toys. Originating the term "action figure” in 1964, Hasbro’s G.I. JOE® brand ushered in a new play pattern that forever changed the scope of the toy industry. The G.I. JOE® brand made another revolutionary introduction in 1984 with the release of the G.I. JOE vs. COBRA toy line, which introduced a generation of boys to the heroic G.I. JOE® forces, led by Duke, and their epic struggle to defeat the evil COBRA organization. The G.I. JOE vs. COBRA saga featured a diverse cast of characters – both good and evil – that became a part of pop culture through Hasbro’s toy line, an animated television series and best-selling comic book franchise.

For more information about the G.I. JOE® video game and to sign up for updates, visit www.gijoe.ea.com.


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last 10 shown - scroll to view more   Member Comments

pesatyel
2009-02-12
3:48 am

[quote name='CLAM34' post='16539418' date='Feb 11 2009, 07:26 PM']I would definitely buy a game if it were RAH inspired. we all know that movie games are terrible. movie games based on terrible movies are worse At best we will see like what they did with the Transformers movie game. So... read more 
DarthJoe
2009-02-12
3:30 am

Well this could be interesting or it could be total $h*t. I'm curious to see how they integrate the movie, cartoon, and comic books all into one game. If it looks good, and most of the focus isn't on the movie aspect (which it probably will...even though I'm hoping it doesn'... read more 
I AM SCI-FI
2009-02-12
1:06 am

[quote name='CLAM34' post='16539418' date='Feb 11 2009, 06:26 PM']I would definitely buy a game if it were RAH inspired. we all know that movie games are terrible. movie games based on terrible movies are worse Indeed. 
CLAM34
2009-02-12
12:26 am

I would definitely buy a game if it were RAH inspired. we all know that movie games are terrible. movie games based on terrible movies are worse 
Roadpigmaster
2009-02-11
7:21 pm

[b]It looks like it is going to be similar to Tomb Rider games! That sounds good to me. In the official web page of the game they say that we can use vehicles from each side... Looking forward for the first pictures...[/b]  
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