Toy Fair 2013: Saban Brands Celebrates 20 Years Of Power Rangers

by Outsiders
February 08, 2013
Saban Brands and Bandai America Incorporated are pulling out all the stops for the epic 20th season of Power Rangers. The all-new Power Rangers Megaforce TV series will captivate kids as well as long-time fans and drive an inspired toy line that delivers on the series' action and excitement. Additionally, the toy line integrates key elements from the TV series with mobile innovation that allows for a deeper play experience, all while celebrating 20 years of Power Rangers.

Since its inception in 1993 with the iconic Mighty Morphin Power Rangers series, the brand has been recognized throughout the world for its exciting and humorous adventures that feature ordinary teenagers who "morph" into superheroes and call upon their robotic Zords and Megazords in the fight against evil. With Power Rangers now in its 20th season, Bandai America is once again bringing authenticity from the series to the shelf, by delivering unique show elements into the various play patterns of the toy line. In Power Rangers Megaforce, the Rangers use Power Cards in their fight against evil. Bandai has ensured that every toy in the line comes with at least one Power Card with multiple ways to play.

"These Power Cards provide a great feature to connect with the history of this iconic series," said Brehan Maul, Senior Director Brand Management of Bandai America Incorporated. "Every Ranger from the past will be represented in the hundreds of Power Cards we are making available through our toy line, Acton Card Game and promotional partnerships."

The Power Cards can be used with multiple role-play items to unlock show accurate sound effects. Kids can collect Power Cards of their favorite Rangers from the past to play the Power Rangers Action Card Game, the first-ever Power Ranger trading card game featuring all the Rangers from the Power Rangers universe. Additionally, kids can bring their Power Cards to life with the Power Rangers Card Scanner App available for download on smartphones and tablets. This free app allows the consumer to scan their Power Cards to unlock videos of that character in action.

For fans of the classic Mighty Morphin Power Ranger series, Bandai will be bringing back some legendary items with a new twist. This year, fans will see the release of an updated version of the original Mighty Morphin Morpher and the Mighty Morphin Megazord, both with die-cast parts. Additionally, classic Ranger chase figures will be seeded throughout the line in almost every scale and style.

Highlights in the Power Rangers Megaforce toy line by Bandai are:

Deluxe Gosei Morpher (SRP $29.99)
Harness the power of the Gosei Morpher and unlock the secrets of the Power Cards. Featuring lights and sounds, this Morpher opens up to allow the placement of a Power Card that unlocks unique sounds and phrases – just like in the TV series. It comes with 10 Power Cards, 5 of which feature legendary Rangers from the past 19 seasons. Collect additional Power Cards to unlock even more sounds and phrases – over 180! Download the Power Rangers Card Scanner App on your smartphone or tablet for a deeper second screen experience!

Zord Builder System (Deluxe Megazord (SRP $34.99), Deluxe Zord Vehicle with Figure (SRP $24.99),Zord Vehicle with Figure (SRP $14.99), Zord Cycle with Figure (SRP $12.99)) (each sold separately)

Historically, one of the most unique and compelling features of the Power Rangers line has been and continues to be our ZordBuilder collection which includes Megazords, Zord Vehicles, and Zord Cycles. The presence of the universal connection point characteristic to this system throughout the line makes it easy for kids to pick up, play and create! For the 20th anniversary of Power Rangers, Bandai has created one extra connection point to each of these new Zord Builder toys for added play value that lets kids build even bigger Zord combinations.

Figures

6.5" Ultra Morphin Ranger Figure (SRP $12.99)
The development of these new Ultra Morphin Ranger Figures was inspired by the original head-morphin feature, which was present in the Mighty Morphin Power Rangers toy line in 1993. For the 20th Anniversary, Bandai has adopted a new take on this fun feature – kids can now power up their Ranger by pushing a button. This allows the chest armor to open up and morph into Ultra mode.

Armored Might Figure (SRP $16.99)
When the battle rages take the action to the next level by attaching the armor and multiple weapons to your Armored Might Figure! The figure comes with a ton of battle gear for an even more extensive play pattern and value. Each figure also features over 20 points of articulation to create the most realistic and amazing battle poses. As a celebration of the 20th Anniversary, these figures come in Megaforce and Mighty Morphin styles.

BattleFire Ultra Gosei Great Megazord (SRP $44.99)
Battle evil wherever it may lurk with the ultra-powerful BattleFire Ultra Gosei Great Megazord! When the battle gets big, the Rangers summon all of their Zords together to morph into this powerful weapon. Command and control the action by using your voice! Fire up to 15 Zord missiles utilizing the innovative voice recognition technology or the included manual trigger. Lights and sounds. Target your enemies to save the day!
Image 1 of 33
1 of 33
Image 2 of 33
2 of 33
Image 3 of 33
3 of 33
Image 4 of 33
4 of 33
Image 5 of 33
5 of 33
Image 6 of 33
6 of 33
Image 7 of 33
7 of 33
Image 8 of 33
8 of 33
Image 9 of 33
9 of 33
Image 10 of 33
10 of 33
Image 11 of 33
11 of 33
Image 12 of 33
12 of 33
Image 13 of 33
13 of 33
Image 14 of 33
14 of 33
Image 15 of 33
15 of 33
Image 16 of 33
16 of 33
Image 17 of 33
17 of 33
Image 18 of 33
18 of 33
Image 19 of 33
19 of 33
Image 20 of 33
20 of 33
Image 21 of 33
21 of 33
Image 22 of 33
22 of 33
Image 23 of 33
23 of 33
Image 24 of 33
24 of 33
Image 25 of 33
25 of 33
Image 26 of 33
26 of 33
Image 27 of 33
27 of 33
Image 28 of 33
28 of 33
Image 29 of 33
29 of 33
Image 30 of 33
30 of 33
Image 31 of 33
31 of 33
Image 32 of 33
32 of 33
Image 33 of 33
33 of 33






FIGURES SHOPPING ONLINE

Search Online Stores for Toy Fair 2013: Saban



Toys Shopping Oniine


MORE




This site uses cookies for site configuration, advertising, and analysis. By using this site you accept our policies - Read Full Site Policy OK
Sign Up For The TNI Newsletter And Have The News Delivered To You!


Forums Communities: Toy Fans - Marvel Fans - Transformers Fans

@ToyNewsI Socials: Facebook - Twitter - Instagram

@MarvelousNews Socials: Facebook - Twitter - Instagram

@Tformers Socials: Facebook - Twitter - Instagram

@JediInsider Socials: Facebook - Twitter - Instagram

Entertainment News International (ENI) is the #1 popular culture network for adult fans all around the world.
Get the scoop on all the popular comics, games, movies, toys, and more every day!

Contact and Support

Advertising | Submit News | Contact ENI | Privacy Policy

©Entertainment News International - All images, trademarks, logos, video, brands and images used on this website are registered trademarks of their respective companies and owners. All Rights Reserved. Data has been shared for news reporting purposes only. All content sourced by fans, online websites, and or other fan community sources. Entertainment News International is not responsible for reporting errors, inaccuracies, omissions, and or other liablities related to news shared here. We do our best to keep tabs on infringements. If some of your content was shared by accident. Contact us about any infringements right away - CLICK HERE