“Toys “R” Us Family Faceoff represents an evolution of the family-friendly competition genre, appealing to fans who love the iconic toys and games we all grew up with…and some new ones, as well,” said Allison Wallach, Head of Fox Alternative Entertainment. “Add to that Toys “R” Us at the center of it all, with larger-than-life challenges that integrate the world’s most favorite toys and games, it will be an hour of fun for the whole family.”
“Play is essential for everyone, no matter their age. It brings joy, fosters connection, and is simply fun. That’s why Toys “R” Us holds a special place in our hearts,” added Miller Olko. “This show will capture that magic, offering a nostalgic nod while being fresh, dynamic, and full of surprises.”
“The name Toys “R” Us carries a deep cultural meaning and can inspire breakthrough storytelling for audiences of all ages,” added Brad Roth, President, Known Originals. “We’re thrilled to partner with Toys “R” Us Studios and Fox Entertainment Studios as together we create the future of brand-inspired entertainment, a remarkable example of how brands can partner with Hollywood in new and exciting ways.”
I'm picturing (probably inaccurately) something like "Supermarket Sweep" except in a toy store, but I guess there are games involved too so...
I mean, could be fun, but why do I get the feeling that in the end this will go nowhere?
......Huh?????
What???????????????
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