DC Direct Offers Weighted Case Pack Discount

by Jay Cochran
February 07, 2006


In response to numerous requests from retailers, DC Direct will offer 14-figure Weighted Case Packs as an option to their standard 10-figure, evenly-packed assortments. The option will be made available starting with the INFINITE CRISIS SERIES 1 and ALEX ROSS JUSTICE LEAGUE SERIES 4 assortments solicited in the February Previews (Volume XVI #2), for September in-store arrival.

“The new packs will feature an increase in the quantity of the most popular characters per assortment. This new assortment is a simpler way for accounts to receive more of the most popular characters in each series — without having to pay a higher price by ordering individual figures,” notes Jeff Trojan, Vice President, Business Development for DC Direct.

The option represents a 25% discount on the additional figures and an impressive 10 percent for the entire order. But most importantly, the option increases fans’ chances of getting their hands on their favorite action figures.

“Not only is DC Direct happy to offer a 25% discount on the added figures to accounts, but we also expect that DC action figure fans will continue to find their favorite figures in each series — as well as complete sets of figures — more readily available at their local stores,” Trojan explains.





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