MOTUC Pre-Order Program Update

by Jay Cochran
April 30, 2009
Mattel has released the following information about their MOTUC subscription program and about increasing production numbers on upcoming figures starting with Tri-Klops.

As many of you know Mer Man sold out AGAIN in very little time. We have therefore increased production again on MOTU figures. However, as we need to purchase raw materials for figures sometimes 6-8 months ahead of the "on sale date" the first figure we will be able to increase production on is Tri Klops.

So Zodac, Hordak and Man-At-Arms will have similar runs to Mer Man (which is still the highest run to date) and starting with Tri Klops we will increase production again. We are committed to continuing to increase the run until we get it just right. Keep in mind, that it wook 41 days to sell as many Beast Man as we sold on the first Mer Man sale. We don't want to get stuck with excess product, so it is a very careful balancing act between producing to demand without over producing. But we have our best folks on it and are working overtime to get it just right!

But in other news it seems that the sale went off without the major IP issues we had last time. We will continue to improve both product and the sales process every day to meet all of our fans needs.

We are also working out the final details on the MOTU subscription program. Ideally, subscriptions will be open for a set amount of time (10- 15 days). Fans can place as many subscription orders as they want in this time. Each subscription will get you the final 6 or 5 (depending on when we can launch it) figures of 2009. We will then have a new subscription for 2010 for all 12 monthly figures. Subscriptions will not include convention or bonus figures simply because these do not have as firm on sale dates and we don't want to lock in to figures which may move around release dates.

All figures (both monthly and bonus figures) will also be available to order in the standard way on the 15th of the month per norm.

We are trying to set up the subscription to work in two ways. 1: Figures ship (and are billed to you) each month on the 15th. 2: Figures are held and will ship and bill all at once at the end of the year. Ideally we will have both options up and running. We don't want to open the subscription program until we know 100% it will work and their are no IP bugs. It is coming, please just give us a bit more time to make sure it will run the way we intend it before it is up for sale!
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