The folks who work on the new Indiana Jones toy line at Hasbro have agreed to do a regular Q&A session with us here at TNI regarding their new toy line hitting shelves now.
TNI: Will there be any kind of exclusives released with the upcoming Crystal Skull DVD?
Hasbro: The only plans to tie in to the DVD release are a series of Wal-Mart 3-packs (similar to the Star Wars DVD-timed 3-packs we do as a running series). However, none of the figures will be different than the way they appeared on basic figure cards. There will be additional exclusives later in the Fall for Target and Toys 'R Us, but again there will be no differences, only the package configuration.
TNI: It's been said that the longevity of this line would be based on sales. If by chance the level of sales for this line was not enough for retailers to continue to carry it, would there be any chance of Hasbro continuing the lime in some sort of limited release through someplace like the HasbroToyShop in the future?
Hasbro: If the continued sales of the line were not strong enough for retailers to carry, then online-only would not be a solution either. We have found from our research that only a small fraction of collectors actually shop online, instead preferring to find figures at retail for the most part. Based on the volumes we need to manufacture figures, HasbroToyShop.com could not carry the volume needed.
If you would like to ask a question of this team, head over to our FORUMS and post it. We may use it in a our next Q&A which will take place on October 10, 2008.
