NECA And Target Haul-A-Thon 2.0 Begins March 3rd

by Jay Cochran
February 22, 2023
NECA's Haul-A-Thon website has updated giving us the official launch date for this year's Target Haul-A-Thon event which looks to start next week On March 3.

NECA and Target are proud to announce Haulathon, the first of its kind global collectors event featuring the best in exclusive figures and never before seen collectibles. This four-week one-of-a-kind collaboration kicks off on March 3rd and will be available at Target and Target.com within the US and internationally at Haulathon.com

Earlier today we told you about a number of TMNT products that looked like were starting to arrive at Target stores as well as place holder links for the Target website.

If things go like last year, each week in March we will see a batch of NECA products hitting Target stores as well as be listed on the Target website usually on Fridays. It SHOULD BE NOTED that while they say the stuff on NECA's Costumes.com site, the Haul-A-Thon website is supposed to only be for people outside the US, last year anyone and everyone was able to buy stuff from there. Sometimes the Haul-A-Thon site even had products that Target did not.

UPDATE: NECA has released an official press relese:

NECA ANNOUNCES RETURN OF GLOBAL COLLECTOR’S EVENT, HAULATHON AT TARGET

Exclusive merchandise featuring the Teenage Mutant Ninja Turtles, Gremlins, Ghostface, Hello Kitty, Universal Monsters and more!

HILLSIDE, N.J., February 22, 2023 – NECA, LLC’s global collector’s event, Haulathon, is returning in 2023 with all-new exclusive figures and never before seen collectibles from NECA and Kidrobot.

This global collection between NECA and Target Corporation begins February 26 with exclusive merchandise available at Target stores and on March 3 available on Target.com within the US, and internationally at Haulathon.com. New products will be available to purchase online every Friday at 8:00am CST.

Haulathon will feature exclusive figures, plush and other merchandise featuring the Teenage Mutant Ninja Turtles, Sonic, Hello Kitty, Universal Monsters, E.T., Gremlins, Ghost Face, Rob Zombie’s “The Munsters” and more.

Paired with the pop culture icons that helped inspire their creation, celebrities promoting the month long Haulathon event include artist Ken Mitchroney (TMNT), Zach Galligan (“Gremlins”), and Daniel Roebuck (Rob Zombie’s “The Munsters”). Look for interviews and videos at the pop culture blog The Fan Room.

Haulathon is produced by Radical Share, a global digital marketing agency managing Haulathon’s social media, influencer, publicity, email and Ecommerce platforms. In addition to NECA, Radical Share also represents global brands Kidrobot, Rubies Costumes, Chia Pet, Costumes.com, Denuo Novo and more.


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toynewman - 2023-03-24 @ 1:08 pm
Target's Haulathon for Week 4 is now LIVE!- TMNT Animated Series Jersey Red & Grunt 2pk $54.99- TMNT Archie Comics JagwarAlso shown below is another Hello Kitty Plush and some Sonic The Hedgehog items.

JayC - 2023-03-24 @ 7:30 am

Shown below is a preview for NECA's fourth week of online 2023 Haul-A-Thon offerings which should go live later today at 8:00am CST on the Target Website and Haul-A-Thon Website. Below are the Target placeholder links for each TMNT item shown:- TMNT Animated Series Jersey Red & Grunt 2pk $54.99

- TMNT Archie Comics JagwarAlso shown below is another Hello Kitty Plush and some Sonic The Hedgehog items.

Roadpigmaster - 2023-03-20 @ 11:31 am
16 hours ago, Dmarvelous5000 said:

Congrats on the new baby girl, man!!!

Sorry I still aint sure how to tag previous posts while posting new posts lol...CONGRATULATIONS!!!!!!!!!!!

Thank you man ??

Dmarvelous5000 - 2023-03-19 @ 6:40 pm

Congrats on the new baby girl, man!!!

Sorry I still aint sure how to tag previous posts while posting new posts lol...CONGRATULATIONS!!!!!!!!!!!

toynewman - 2023-03-17 @ 1:18 pm
Target's Haulathon for Week 3 is now LIVE!Teenage Mutant Ninja Turtles: Mirage ZogTeenage Mutant Ninja Turtles: Black & White Usagi YojimboTeenage Mutant Ninja Turtles: Short Gangster (Dumbo) & Tall Gangster (Dopey)Teenage Mutant Ninja Turtles : Archie Comics Dreadmo

Nosferatuman62172 - 2023-03-17 @ 10:28 am

That Triceraton is nice. I'd really like to collect one of the Turtles lines, either cartoon or movie bit I have to see which one is cheaper and easier to collect.

JayC - 2023-03-17 @ 7:13 am

Shown below is a preview for NECA's third week of online 2023 Haul-A-Thon offerings which should go live later today at 8:00am CST on the Target Website and Haul-A-Thon Website. Below are the Target placeholder links for each TMNT item shown:- TMNT Usagi Yojimbo Black & White $36.99

- TMNT Archie Comics Dreadmon $36.99- TMNT Animated Series Cartoon Short Gangster ( Dumbo ) & Tall Thug ( Dopey ) 2pk $54.99- TMNT Mirage Comics Ultimate Zog $49.99Also shown below is another Hello Kitty Plush.

Roadpigmaster - 2023-03-17 @ 2:12 am
4 hours ago, Dmarvelous5000 said:

The one I was able to score at was the Coral Springs Target on Westview Drive. I did get incredibly lucky, though, as it seemed that Target employees were literally in the process of putting all they had onto the shelves (even though this is supposed to be done by NECA vendors, at least at the store I work at, sigh).

They had quite the selection, missing only a couple of the first two weeks items. Idk if this specific Target is a hotspot for NECA collectors, but if you have the chance & desire to still find some stuff, I'd definitely swing by this one.

The boxes they were unloading from were not NECA boxes, they were what we at Target called in "repacks." This sounds silly, but this actually makes a big difference- in case you can't find any on the floor and feel like asking an employee that can search the back of store for you.

Best of luck!

Actually my wife used to work at that store and now she is in as a backup employee since we got a baby girl... It will still take months for her to be back and accept days to work. I will see if I pass by to check those TMNT figures man...???

Dmarvelous5000 - 2023-03-16 @ 9:56 pm
On 3/14/2023 at 10:30 AM, TroyToy said:

That's the point. That's why when you go to Target--the ONLY PLACE locally to get the "good" stuff, T store managers actually have two NECA vendor spots. One is where you find all the NECA refuse they sell freely at their online store. The other is a very small, often obscured end-cap of empty REX-01, Mona Lisa, and Jersey Red 2-pack spaces. These end caps are not far from the rest but far enough to have to hunt all over to find--and sometimes you still don't. It's actually funny all the Targets pull this same thing. But they are all just following orders from Target corporate--who are all following orders from NECA.

NECA does not want to meet customer demands. When it comes to demand, they only want their products to stay high in it. Their business practices reflect no other regards.

I continue to try grabbing 2-packs when possible because they are gorgeous toys. But their manufacturers are scum. I would love to see them put out of business more than getting a Bikini April & Frolicking Irma 2-pack.

I've been able to find both spots at most Target stores- one usually near Electronics, aka 'The Collector's Spot," plus a random endcap not far by. One of the Targets I visited recently had an end cap exactly as you described, yet of course, it was empty. First time I saw an actual price tag & bar code for high-demand items like Rex-1 (still would not be shocked if those have even yet to hit the floor, tbh).

The Target I work at still has their first two weeks of Haulathon products locked up in the back, and being that they are in NECA vendor boxes, we really can't go digging through them...although, a man can only take so much, lol.

Perhaps my Target is unique in the fact that none of my bosses, up to the the Store Director, had any idea what I was talking about when Haulathon began. I suppose this cannot be an isolated case, but cannot be 100% sure.

I just wish NECA would satisfy demand (srsly like how many people are REALLY looking for these items?). Unless they want us to continue our collections by buying on eBay/etc., which I've had to do multiple times now sighhhh

Dmarvelous5000 - 2023-03-16 @ 9:47 pm
On 3/14/2023 at 11:56 AM, Roadpigmaster said:

You're welcome Man... I went Sunday to the one in Sawgrass and no NECA Hauls event at all over there? so I didn't got anything... I'm looking to probably get me the Super Bebop and Rocksteady set and maybe the one with Lotus? I'm glad that I was able to help you ???

The one I was able to score at was the Coral Springs Target on Westview Drive. I did get incredibly lucky, though, as it seemed that Target employees were literally in the process of putting all they had onto the shelves (even though this is supposed to be done by NECA vendors, at least at the store I work at, sigh).

They had quite the selection, missing only a couple of the first two weeks items. Idk if this specific Target is a hotspot for NECA collectors, but if you have the chance & desire to still find some stuff, I'd definitely swing by this one.

The boxes they were unloading from were not NECA boxes, they were what we at Target called in "repacks." This sounds silly, but this actually makes a big difference- in case you can't find any on the floor and feel like asking an employee that can search the back of store for you.

Best of luck!

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