Mattel's Plans For SDCC 2022 - WWE, MOTU And More

by Jay Cochran
July 07, 2022
Mattel has released it's 2022 SDCC schedule via THR. For exclusives it looks like those will be offered via their MattelCreations website during what is being billed as “12 Days of Fandom". According to the article Mattel will be offering drops that harken to iconic and classic properties as the company, in its own words, “opens up the vault.” The will begin July 11 and will lead to a 288-hour sale of the 2022 lineup.

As for Mattel's actual plans for the convention. This is the schedule they put out:

Mattel SDCC Fan Firsts:

WWE Superstar meet & greet: Thur., July 21, 1:15-2:15 PM at Mattel Booth #3029. A photo meet & greet with WWE Superstars. SDCC WWE collector posters will be available at the booth during the event. Limited quantities available.

Masters of the Universe x Cryptoys poster signing: Fri., July 22, 1:00-2:00 PM at Mattel Booth #3029. Artists from OnChain Studios will be on hand to sign exclusive SDCC Masters of the Universe x Cryptoys posters featuring legendary characters He-Man, Skeletor, Battle Cat and more reimagined as collectible toy NFTs for the metaverse. Attendees can pick up exclusive SDCC lapel pins at the booth all weekend long, and can scan a QR code to register for an exclusive SDCC NFT gift.

Monster High designer signing: Sat., July 23, 2:00-3:00 PM at Mattel Booth #3029. Monster High designers will sign exclusive SDCC Monster High Voltageous Frankie Stein posters. Be on the lookout for Monster High lapel pins and phone ring holders at the booth all weekend long. You’ll also be able to snap a photo with original ghouls.

Mattel Celebratory Panels:

Mattel & WWE Elite Squad Fan Panel: Thur., July 21, 11:15 AM – 12:15 PM in room: 6A. Hosted by Sam Roberts and Ciampa, the star-studded panel will feature Bill Miekina and Steve Ozer from the Mattel Design team along with WWE Superstars Cody Rhodes and Queen Zelina, action figure reveals, and WWE Superstar surprise guests.

Masters of the Universe 40th Anniversary Fan Panel: Thur, July 21, 3:00-4:00 PM in Hall H. Kevin Smith will interview some of the greats from MOTU’s history, including talent and creators from each era, spanning toys, film, TV and publishing, delving into why MOTU has been a pop culture sensation for four decades and offering a sneak peek at what’s to come. Guests include Dolph Lundgren, Tiffany Smith, Rob David, Pixel Dan and some surprise appearances.

Toys Find a Way: Behind the Scenes and Screams of Jurassic World Dinosaur Design: Fri, July 22, 11:00 AM – 12 PM at Mattel Booth #3029. The Mattel Jurassic World Design Team will take fans behind the curtain of creating the toys based on dinosaurs from Jurassic World Dominion. Designers Rafael Bencosme, Chandra Hicks, Greg Murphy and Nikolai Dryuchin will be on hand for a Q&A, first-ever product reveals, trivia and giveaways.

Masters of the Universe Design Panel: Fri., July 22, 3:00-4:00 PM at Mattel Booth #3029. Secrets of Castle Grayskull will be revealed as the minds behind the Masters of the Universe action figure line walk audience members through what’s next in Origins, Masterverse, MEGA and more. Damon Nee, Terence Higuchi, Sam Pak, Roy Juarez, Felipe Rojas, and Robert Rudman will detail firsthand the creative process that goes into making Masters of the Universe figures and packaging, tease upcoming releases and answer questions face to face.

Minecraft Diamond Level Design Panel: Sat., July 23, 11:00 AM – 12:00 PM PT at Mattel Booth #3029. The Mattel Design Team and special guest Antti Meriluoto, creative lead consumer products at Mojang Studios, will step behind the curtain of the design journey and creation of the first ever Minecraft action figure collector line — Diamond Level. Crafted with premium materials, Diamond Level, is an ode to classic game play and the adult Minecraft fan who grew up with the game. Celebrating the occasion, Mattel will launch an exclusive figure at Comic-Con.



Comments...

Last 10 comments - ( Read All Posts )
Roadpigmaster - 2022-07-07 @ 10:32 pm

I want the Jurassic park airplane like in the last movie for the 3 3/4" line...?

MagnaPrime - 2022-07-07 @ 7:02 pm

Dolph Lundgren and Pixel Dan on the same panel. I'm gonna have to listen.

LordVenger - 2022-07-07 @ 5:39 pm

Wonder what might be coming from the vault?

Mr_Scary92 - 2022-07-07 @ 5:38 pm

Looking forward for any potential reveal for the Jurassic World Hammond Collection and Masterverse lines.

JayC - 2022-07-07 @ 5:24 pm

Mattel has released it's 2022 SDCC schedule via THR. For exclusives it looks like those will be offered via their MattelCreations website during what is being billed as 12 Days of Fandom". According to the article Mattel will be offering drops that harken to iconic and classic properties as the company, in its own words, opens up the vault. The will begin July 11 and will lead to a 288-hour sale of the 2022 lineup.As for Mattel's actual plans for the convention. This is the schedule they put out:

Mattel SDCC Fan Firsts:WWE Superstar meet & greet: Thur., July 21, 1:15-2:15 PM at Mattel Booth #3029. A photo meet & greet with WWE Superstars. SDCC WWE collector posters will be available at the booth during the event. Limited quantities available.Masters of the Universe x Cryptoys poster signing: Fri., July 22, 1:00-2:00 PM at Mattel Booth #3029. Artists from OnChain Studios will be on hand to sign exclusive SDCC Masters of the Universe x Cryptoys posters featuring legendary characters He-Man, Skeletor, Battle Cat and more reimagined as collectible toy NFTs for the metaverse. Attendees can pick up exclusive SDCC lapel pins at the booth all weekend long, and can scan a QR code to register for an exclusive SDCC NFT gift.Monster High designer signing: Sat., July 23, 2:00-3:00 PM at Mattel Booth #3029. Monster High designers will sign exclusive SDCC Monster High Voltageous Frankie Stein posters. Be on the lookout for Monster High lapel pins and phone ring holders at the booth all weekend long. Youll also be able to snap a photo with original ghouls.Mattel Celebratory Panels:Mattel & WWE Elite Squad Fan Panel: Thur., July 21, 11:15 AM 12:15 PM in room: 6A. Hosted by Sam Roberts and Ciampa, the star-studded panel will feature Bill Miekina and Steve Ozer from the Mattel Design team along with WWE Superstars Cody Rhodes and Queen Zelina, action figure reveals, and WWE Superstar surprise guests.Masters of the Universe 40th Anniversary Fan Panel: Thur, July 21, 3:00-4:00 PM in Hall H. Kevin Smith will interview some of the greats from MOTUs history, including talent and creators from each era, spanning toys, film, TV and publishing, delving into why MOTU has been a pop culture sensation for four decades and offering a sneak peek at whats to come. Guests include Dolph Lundgren, Tiffany Smith, Rob David, Pixel Dan and some surprise appearances.Toys Find a Way: Behind the Scenes and Screams of Jurassic World Dinosaur Design: Fri, July 22, 11:00 AM 12 PM at Mattel Booth #3029. The Mattel Jurassic World Design Team will take fans behind the curtain of creating the toys based on dinosaurs from Jurassic World Dominion. Designers Rafael Bencosme, Chandra Hicks, Greg Murphy and Nikolai Dryuchin will be on hand for a Q&A, first-ever product reveals, trivia and giveaways.Masters of the Universe Design Panel: Fri., July 22, 3:00-4:00 PM at Mattel Booth #3029. Secrets of Castle Grayskull will be revealed as the minds behind the Masters of the Universe action figure line walk audience members through whats next in Origins, Masterverse, MEGA and more. Damon Nee, Terence Higuchi, Sam Pak, Roy Juarez, Felipe Rojas, and Robert Rudman will detail firsthand the creative process that goes into making Masters of the Universe figures and packaging, tease upcoming releases and answer questions face to face.Minecraft Diamond Level Design Panel: Sat., July 23, 11:00 AM 12:00 PM PT at Mattel Booth #3029. The Mattel Design Team and special guest Antti Meriluoto, creative lead consumer products at Mojang Studios, will step behind the curtain of the design journey and creation of the first ever Minecraft action figure collector line Diamond Level. Crafted with premium materials, Diamond Level, is an ode to classic game play and the adult Minecraft fan who grew up with the game. Celebrating the occasion, Mattel will launch an exclusive figure at Comic-Con.

80sboy4 - 2022-07-07 @ 4:53 pm

Interesting. MOTU being one of the most influential brands from my childhood, I'm really looking forward to what this panel has to offer. So much good stuff for the 40th year so far can't wait to see what's on the horizon.

Roadpigmaster - 2022-07-07 @ 4:45 pm

Nice, and probably there will be some new about the new Netflix season of Masters of the Universe!??

Mr_Scary92 - 2022-07-07 @ 4:25 pm

Kevin Smith must have a lot of balls to show himself in public and talk about MOTU.

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