Get A "Grip" At Toy Fair With GIJoe

The Grip is back! G.I. JOE, the world’s first action figure, is getting a grip this year with the re-introduction of the KUNG FU GRIP! First introduced in 1974, the KUNG FU GRIP is the ultimate action feature of G.I. JOE action figures that has become a pop culture phenomenon.

This year also marks the return of the G.I. JOE ADVENTURE TEAM with KUNG FU GRIP. In this popular series, first introduced in the 1970s, ADVENTURE TEAM members tackled fantastic and dangerous missions around the world. Whether wrestling a shark or searching for a Yeti in the arctic, nothing was impossible for the ADVENTURE TEAM with the full strength of their KUNG FU GRIP!

SNAKE EYES, one of the most popular G.I. JOE team members, will receive a technological makeover with new METAL MAYHEM, the ultimate mech suit featuring the KUNG FU GRIP.

The KUNG FU GRIP will also be introduced in the 8-inch scale figure lines in 2007, including the following:

G.I. JOE 8-INCH COMMANDO FIGURES

(Approximate Retail Value: $14.99; Ages: 5 & up; Available: Now)

This year, the G.I. JOE Commando Figures get the KUNG FU GRIP! This line of 8-inch super-articulated action figures comes unique specialized gear suiting each character’s combat skills and mission assignment. New Commando Figures for 2007 include a variety of G.I. JOE and COBRA specialists such as GRAND SLAM, FLINT and SAMURAI SNAKE EYES.


G.I. JOE METAL MAYHEM

(Approximate Retail Price: $24.99; Ages: 5 & up; Available: Summer 2007)

METAL MAYHEM is the next generation of mobile mechs, incorporating the power and strength of the KUNG FU GRIP. This massive armored fighting suit has advanced micro-electronics that instantly respond to the operator’s movements, even the lightning-fast reflexes of ninja master SNAKE EYES! New METAL MAYHEM has the biggest KUNG FU GRIP hand ever and the blaster features lights and sounds.

G.I. JOE ADVENTURE TEAM

(Approximate Retail Value: $19.99; Ages: 5 & up; Available: Summer 2007)

The ADVENTURE TEAM is back! First introduced in the 1970s, the G.I. JOE ADVENTURE TEAM fights real and imagined adversaries such as sharks, spies, snow monsters, and mummies. These 8-inch figures feature a nostalgic look, but with the modern day KUNG FU GRIP! The 2007 line up will include STORM SHADOW with tiger, Temple Adventure and Croc Adventure.

G.I. JOE COMBAT SQUAD

(Approximate Retail Value: $14.99; Ages: 5 & up; Available: Summer 2007

The new COMBAT SQUAD will feature military-style figures in the popular 8-inch scale. The 2007 line will include LEATHERNECK, SHOCKWAVE and BEACHHEAD …. all with the KUNG FU GRIP!