"
Think about it - A 6" action figure or a 15 cm action figure: Which one sounds bigger?". For the longest time, most domestic toy brands (
aka from America) have used the imperial system (
6 inch, 7 inch,...). It only took one employee from those brands to go on holiday in Europe during the summer to realize the one thing they can use to boost their numbers: the
metric system!
"
Everything will sound bigger if we use the metric system!" said a manager of one of the biggest toy brands. "
A 3.75" action figure becomes a 9.5 cm action figure, 6" becomes 15 cm (Yes, 15! Wow!), 7" becomes 18 cm and 12" becomes 30 cm, etc...Have you ever had 15, 18 or 30 of something? Psychologically, it sounds huge, right? Then, when the prices go up, people will understand that it's because it's bigger now. Paying $30 for 15cm doesn't sound that bad."
"
And after a while, when the customers will be used to the sizes in centimeters, BOOM! We switch to millimeters! Here is your 150 mm action figure. That's one hundred and fifty!! Would you like to see our 300 mm figures? We can sell a 150 mm figure for way more money than a 6 inch figure!"
More news at 11:00...
or is it 23:00 then? Is that AM or PM?
*ToyFarce News is parody news for laughs and not meant to be taken seriously!
Search Online Stores for Star Wars
Shopping links on this site may generate revenue when a purchase is made.
