Erector Unleashes Its Gears of War Collection
by Jay Cochran
October 03, 2012
Fans of the Gears of War franchise will now be able to bring the game to life as they build model vehicles offered by Erector, a division of Meccano. The brand is set to release four buildable models inspired by Microsoft's billion-dollar franchise, one of the most popular video games of all time. The Gears of War Erector sets are available now exclusively at Toys 'R' Us.
Enthusiasts can now build the most popular vehicles and recreate the Locusts vs. Delta Squad Battle with these highly detailed sets. With the expertise of the iconic Erector brand, the precision construction and attention-to-detail will engage the older fans and collectors, while the easy-to-follow instructions and cool vehicle designs will make it a fun experience for younger fans who haven't yet played the video game.
Unlike traditional Erector 'kits', these models are one-off builds recreating realistic sets from the Microsoft game:
- C.O.G Armadillo - Designed for fast transportation, the C.O.G Armadillo features three rotating gun turrets, a trap door, six wheels and a mobile front tread.
- C.O.G King Raven - This transportation and assault helicopter for the C.O.G army features rotating propellers, two mobile doors and retractable landing gear.
- C.O.G Centaur Tank - This authentic C.O.G tank has a hood-mounted 360° rotating turret with a mobile cannon, four real-working large wheels and a mobile front tread.
Locusts vs Delta Squad Battle Set - Recreate a battle scene between the C.O.G Delta Squad and the Locusts, including a watchtower, tanks and crates. Then choose your side: the C.O.G. army with the Armadillo and enter the battle!
Ranging in price from $24.99 to $59.99, for ages 8+, the models feature 80 to 300 pieces and all models will include character figures, building instructions, stickers and tools.
"With its collection of futuristic vehicles, Gears of War gives us an opportunity to create a new dimension of construction play," says Florence Pilard, Meccano marketing communications manager. "This new collection gives Erector fans an outlet to play their favorite videogame, outside the digital realm."
First introduced in 1913, the highly-valued ErectorŽ brand was bought by the MeccanoŽ company of France during the 1990s. In addition to reinvigorating the traditional construction system that made the Erector brand internationally famous, Erector/Meccano continually moves toward innovation with imaginative assembling systems it devises using the latest materials for modern creations. With its clever system of plastic parts that are easy to use, Erector/Meccano has always been able to keep up with and anticipate what children want in a toy through cutting-edge design and the integration of new technologies in its toys. With the brand Erector for the U.S. market, and Meccano for the rest of the world, the group has a presence in more than 50 countries and earns 70 percent of its revenue outside of France.