‘X’ Marks the Spot
Factory X’s new website goes live
Palisades Entertainment is proud to announce that a newly designed FactoryX.com website will be launched on Wednesday, April 13, 2005. For the past two months, collectors have seen a “coming soon” message when the logged on to
www.FactoryX.com, but the wait will soon be over.
The acquisition of Factory X brand in 2004 by Palisades, “presented us with immense opportunities,” commented President & CEO, Michael Horn, “But, there were also some hurdles that we had to overcome.” Factory X has always produced great products, and Palisades prides itself in maintaining that level of quality. “We are dedicated to timely delivery and our commitment to our retailers and customers will be reflected in our strategy. We felt the need to re-brand the company, in order to distance ourselves from the previous negative image.”
Part of that re-branding includes a newly designed Factory X logo, and a new slogan (the EDGE of PROP CULTURE!™), and of course, the new website. Factory X is committed to developing high-quality, cutting edge products that enable fans to feel connected with their most beloved movies and television shows and characters. Factory X’s prop replicas are designed to immortalize the monumental moments and significant characters that made these movies and shows popular. With our meticulous attention to detail, Factory X is able to bring these highlights to life.
Horn added, “Until we are 100% certain that we are producing an item – and more importantly that we are able to produce the item – we will not solicit it to retailers, or announce it to the public. We are working toward a more efficient, consumer-friendly Factory X.”
The website will feature the most up-to-date news about Factory X, as well as information on licenses, products, and promotions. Additionally, when the site goes live, fans of Factory X products can find some their favorite prop replicas available for purchase. The Creeper’s Daggers from the Jeepers Creepers 2™ film are currently available, as well as the Slayer’s Cross Necklace from Buffy the Vampire Slayer™ and the Axe of the Headless Horseman from Sleepy Hollow™.
ABOUT PALISADES TOYS
Palisades Entertainment, LLC (“Palisades Toys”) designs, manufactures, and markets a variety of collectable toy products worldwide through sales to retailers and directly to consumers. Palisades Toys believes its products are among the most highly detailed and collectable action figures, PolyStone statues, PolyStone mini busts in the world. The Palisades brand, Factory X, is a segment leader in prop replicas. Formed in 1994, Palisades’ products are sold throughout the world at various retail outlets including Toys "R" Us, K•B Toys, Target, Electronics Boutique, Tower Records, Media Play, Sam Goody, Suncoast Video, Amazon.com and a variety of domestic and international comic shops and specialty retailer stores. Palisades Toys’ current product portfolio includes The Muppets, Alien, Predator, Transformers, G.I. Joe, Ren & Stimpy, Army of Darkness, Pink Panther, and others. Further information on this and all other Palisades Toys products is available via our company website at:
www.PalisadesToys.com.
TRADEMARK INFORMATION FOR Factory X and Prop Culture are trademarks of…
