McFarlane Tests its Action Figure Skills with 'Napoleon Dynamite' License

by Jay Cochran
April 14, 2005


Spawn.com has posted that McFarlane Toys and Fox Licensing & Merchandising proudly announce a new licensing agreement bringing a "sweet" line of action figures based on characters from the hit cult-flick Napoleon Dynamite.

The "hilarious" (NY Post) and "wonderfully original" (People) comedy that has had dynamite theatrical staying power, incredible word of mouth and a distinct look and feel is now being represented with a brand-new line of Napoleon Dynamite figures.

The line will feature an assortment of figures including the film's quirky anti-hero Napoleon Dynamite, his mustachioed sidekick Pedro Sanchez and chatroom-junkie brother Kip.

"This is the new generation's cult classic film; fans will be repeating the lines over and over just like my generation did with three or four movies when I was 13," said McFarlane Toys founder Todd McFarlane. "My goal is to showcase the main characters of the movie and reward the fans with some of the more memorable and unforgettable scenes in action figure form."

"Napoleon Dynamite and action figure may seem like an oxymoron, but McFarlane Toys has the appreciation and understanding of this character and the film to create some truly fun and highly appealing toys," said Peter Byrne, Executive Vice President, Licensing, Twentieth Century Fox Licensing & Merchandising. "There is a huge pent up demand for merchandise for 'Napoleon Dynamite' and a McFarlane action figure will be a 'must have' for all fans."

The new line of Napoleon Dynamite from McFarlane Toys will be hitting shelves in fall 2005.

Napoleon Dynamite is a new kind of hero, complete with a tight 'fro, sweet moon boots and skills that can't be topped. Napoleon spends his days drawing mythical beasts, duking it out with his brother Kip and avoiding his scheming Uncle Rico. When two new friends enter Napoleon's life -- shy Deb and mustachioed Pedro -- the trio launches a campaign to elect Pedro for class president and make the student body's wildest dreams come true. But if Pedro is to beat stuck-up Summer, Napoleon will have to unleash his secret weapon...

A runaway comedy hit at the Sundance Film Festival and named Best Feature Film at the U.S. Comedy Arts Festival, Napoleon Dynamite marks the feature film debut of an original new voice, director Jared Hess, who himself grew up in Preston, Idaho, and left his studies at Brigham Young University to make the film. Napoleon Dynamite is written by Jared and his wife, Jerusha Hess, and produced by Jeremy Coon, Chris Wyatt and Sean C. Covel. The comic cast includes Jon Heder, Jon Gries, Aaron Ruell, Efren Ramirez, Tina Majorino, Diedrich Bader and Haylie Duff.





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